2. Taxi Operator Benefits
The cashless Cell-U-Ride system offers taxi fleet operators a range of important benefits.
Higher Throughput - The convenience of being able to simply order a cab by the click of a code from any location will significantly increase subscriber base and consumer loyalty.
Differentiation - Taxi companies clearly distinguish themselves with improved convenience and innovative image.
Direct and Interactive Relationship with Consumers - Two-way online interactivity with consumers provides a unique opportunity for special promotions, incentives and instant redemption of benefits (loyalty points).
Secure - End-to-end security measures such as digital signatures, user authentication, and non-repudiation.
Accountability - The system tracks driver, passenger, and trip information.
Easy Set-up - Installation is fast and simple.
Open Interface - Supports all current and proposed mobile phones and networks, including TDMA, CDMA, GSM, AMPS/NAMPS and 3G.
High ROI - Despite a relatively small initial investment and low operating expenses, Cell-U-Ride increases revenues and improves grade of service, while reducing transaction costs.